How I’d Build a Business Online as a Full-Time Personal Trainer:

A FREE, LIVE workshop for personal trainers who want to grow online — but don’t have 20 extra hours a week to figure out what to sell, what to post, who they’re talking to, and WTF to work on first.

I’ll walk you through the exact building blocks I’d focus on (and the order I’d tackle them) if I were building my online business today while still training clients all day.

Drop your name and email below and get the Zoom link to join! Free.

Tuesday, October 6th at 2:00p EST

You're an amazing personal trainer

You know how to program...

How to modify a workout when a client walks in with a cranky shoulder.

Cue someone through their deadlift

and have conversations with clients all. day. long.

But building something online?

Suddenly, you feel like a beginner again.

Now you’re supposed to figure out:

→ What am I actually selling?
→ Who is it for?
→ What should I be posting?
→ Should I start an email list?
→ How do I actually get people to BUY?
→ Which of these things should I be working on FIRST?

And you’re trying to figure all of that out between 6AM clients, programming, cancellations, split shifts, and having an actual life outside of the gym.

No wonder it feels overwhelming.

Building online isn't hard because you're “bad at business.”

It's hard because being a great personal trainer and building a business online require two completely different skill sets.

And when you only have a few hours a week to work ON your business, you cannot afford to spend those hours bouncing between Canva, Instagram, a half-finished freebie and another offer you think you should create.

You need to know what actually matters.

And what order to work on it in.

This is for the personal trainer who...

Loves training clients, but knows you don’t want your entire income tied to how many sessions you can do a week
Has been saying “I want to grow online” for a while... but still isn’t totally sure what that actually looks like for you.
Finally gets an hour between clients to work on your business... and spends half of it figuring out WTF you should be working on.
Has 17 ideas for offers, freebies, memberships, programs with no clear direction on what to focus on first.
Wants to build something online without adding another full-time job on top of the one you already have.
Doesn’t necessarily want to quit personal training...you want more options, more flexibility, and more choice over how you make money.

See you Tuesday, August 25th at 12p EST

Hi! I'm Naomi.

I spent 8 years as a corporate gym trainer before building my online business — which means I know what it feels like to be really freaking good at what you do and have absolutely no idea how to translate that onto social media.

When I started building online, content was a HUGE piece of the puzzle.

I had to learn how to take everything I knew from years of coaching real humans and turn it into content that made the right people stop, feel seen, trust me, and eventually buy from me.

And no, that didn’t mean becoming a full-time content creator or chasing viral Reels.

Since 2020, I’ve helped 100+ personal trainers, fitness instructors, and health coaches build businesses online — and a huge part of that work is helping them figure out:

What the hell do I actually POST?!

Because good content isn't about posting more.

It's about understanding why someone would stop and care in the first place.

I’m a mom of 2 girls, still train clients every week, geek out on marketing + messaging, and believe your real-life experience is one of the BEST things you can bring to your content.

You don’t need to become more interesting.
You need to get better at showing people why they should pay attention.

And that’s exactly what we’re doing today.

I’m breaking down the 4 types of content that are working right now and showing you how to use them in your own business.

And we’re not just talking about it.

You’ll create content ideas with me LIVE on the call so you leave knowing exactly what to post next.